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You’ve heard time and time again (probably from other bloggers and definitely from me!) that Pinterest is amazing for getting blog traffic. It’s actually my main source of traffic, and as a result I’ve had to make sure my Pinterest graphics are good.
If you’re new to blogging and haven’t started using Pinterest to help you get blog traffic, check out this post for creating images that will get repinned on Pinterest. And to help you make sure your Pinterest graphics are the best they can be, I’ve created this post all about some of the most common mistakes people make when designing Pinterest graphics.
Check out this list of Pinterest design mistakes you need to avoid, so you can make sure your pins are the best they can be!
Otherwise, it’s onto the tips!
PINTEREST DESIGN MISTAKES
I’ve started with this one as I think it;s the most important thing you need to know when designing pins. And that;s the size they need to be.
PINTEREST DESIGN MISTAKES #1: THE WRONG SIZE
You’ve probably noticed images on Pinterest are a similar size, and that’s for a reason. Due to the way Pinterest works, you scroll through and all the images are lined up side by side. Therefore, long images do better- if your image is really short, chances are people scrolling through will miss it!
Obviously don’t make your pins obnoxiously long, but use images that are longer than they are wide. If you use Canva to create your pins, they have a Pinterest graphic option which I use ( 1102 px by 735 px).
PINTEREST DESIGN MISTAKES #2: LOW QUALITY IMAGES
This is something that really makes your images look less professional. (You can read more on how to make your Pinterest look more professional here). Unless intended as part of the photography, using blurry images in your Pinterest graphics will just make people think your pins don’t look good. It looks a little like a technical glitch. Of course, this’ll put people off re-pinning the image and ultimately discourage people from looking at your website. Because they’re thinking if your pins don’t look good, why would your blog?!
If you can, take your own high quality images to use for Pinterest. However if you can’t take your own photographs, there are plenty of websites both free and paid where you can get high quality stock photographs.
I found the 40 best websites to find beautiful free stock photos. Check them out here (there are hundreds to choose from!).
PINTEREST DESIGN MISTAKES #3: COLOURS THAT ARE TOO LIGHT
As I talked about in my post on what makes an image stand out on Pinterest, using colours that are too light means they will be easily skipped.
This is especially important for the font- if you use a really light colour, people won’t even be able to read it! And if they can’t read your title, they aren’t going to want to read your blog post.
(You can check out my post on the best titles to get more traffic here).
Make sure all your colours can be seen. You can do this by thinking about the contrast between the colours.
So for example, if I use a light background image, I make sure to use dark text so it can be easily read. And if the background is dark, I use light text so it can be read.
PINTEREST DESIGN MISTAKES #4: SPELLING AND GRAMMAR MISTAKES
If I see a well designed Pinterest graphic, but notice spelling or grammar mistakes, I generally don’t re-pin it. Just because I have followers and I don’t want to be putting an unprofessional looking pin in front of them.
I know people don’t do this on purpose. I’m awful for excitedly writing blog posts then not checking them through. However, you can go back and update a blog post. Once your pin is out, it’s out- there’s no getting it back! So be sure to check your grammar and spelling are good before you start pinning your image.
PINTEREST DESIGN MISTAKES #5: NOT COPYRIGHTING THEM
Pin theft is a serious problem on Pinterest, I can’t tell you the amount of times I’ve clicked on a pin to read the post, and it takes me to something completely different. This is frustrating because it means people want to be engaging with your content, but someone has stolen your pins so you’re missing out. And unfortunately, there’s not a lot you can do about it!
You don’t have to have a smaller version of your logo like I have added here. However make sure you add something that makes it obvious it’s your image. This can be a symbol you use on your website, your logo, a simplified version of your logo or even your full website address. That way, even if someone does use your image, your blog name will still be on there and people will remember it.
If you found this list of Pinterest design mistakes helpful, please share it!
Otherwise check out these other Pinterest tips you might like:
- How to make $1,000+ a month on Pinterest
- How to get your first 1,000 Pinterest followers
- How I got a viral pin (88,000 impressions!)